Whether yours is a startup business or a long-time business that’s been in existence for years, if you are not maintaining your online presence, then you are definitely losing a lot of customers. Even a small business should have a website. Luckily, there are a number of small business website builder options and you can make use of them to get a website live in a reasonable amount of time at a very low budget.

Here are some things to keep in mind when building a website for your small business:

1. Select a URL

First, choose a domain name for your business, make sure it’s available, and register it.

2. Choose a hosting program

Next, decide what program will host your website.

3. Content is king

Start preparing the content for your website. Content is a very important part of any website. Do not make it too long as it can be difficult to read or deterring to customers. Always try to keep the content short and clear with a call to action (i.e., click, contact). for instance, you content should:

• Tell your unique story.
• Provide useful information about your business, and it’s products and services.
• Offer contact details.
• Feature social media accounts so customers can interact with your business (i.e., reviews, photos).
• Feature a proper call of action to the content (i.e., contact for more info…).

4. Design

Make sure that you design the right logo for your website. It is very important as that is going to represent your brand or business. Finally, you can get started with the design (i.e., images, buttons, navigation options, and etc.).

5. Benefits

There are many benefits of having a website for a small business. for instance, having a website increases the credibility and customer loyalty of your business. Before the internet, there were just a few offline marketing methods (i.e., tv and radio commercials, flyers), but now there are a number of internet options that can help your business:

• Increase your business’s online presence.
• Build a strong relationship with customers.
• A website is one of the most cost-effective way to promote a business.